Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars...Includes Podcasts, Blogs, and Media Training for the Digital Age

Type
Book
ISBN 10
1598698451 
ISBN 13
9781598698459 
Category
Public Relations  [ Browse Items ]
Edition
Publication Year
2008 
Publisher
Pages
352 
Tags
Public Relations, Sales & Selling, Sales 
Abstract
 
Description
The Internet has not only changed the sheer vastness of services and products available to consumers, but it's significantly changed the way businesses communicate with their buyers. The good news is that new technology makes it easier for businesses to get the right product to the right customer at the right time—and at a fraction of the cost. Completely updated and revised, this book uses the expertise of today's top media gurus to show you how to get the word out about your product or business and reach even more buyers—without the cost of a traditional big budget campaign! - from Amzon 
Biblio Notes
 
Number of Copies

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